Social Media
Get Social
The rise of Social Media presents a great number of opportunities to collaborate, engage and share. Marketing can be done in new and exciting ways, but care must be taken to get it right.
Build a Network
Social Media comes in many forms and varieties. Sorting the wheat from the chaff and deciding which tools can actually be of benefit to your business can be tough. But don’t despair. Hiltonian Media is your friend, and will guide you through identifying the tools that will help you meet your objectives.
Social Networking
Facebook and LinkedIn are the big names in social networking. From apps to adverts, and pages to poking, Hiltonian Media can guide you through the etiquette of promoting your business on these websites.
Microblogging
Twitter has become something of a sensation. Everyone from Stephen Fry to the neighbour’s cat are using it to tell us when their pyjamas are being washed. But it can be used productively, too, if done well.
Photo & Video
Media-sharing websites such as YouTube, Flickr and Picassa can help you get your message out without investing in expensive content-serving infrastructure.
Collaboration & Productivity
Beyond the fads of some social media lies an expansive array of productivity applications for tasks such as project management, calendaring, documentation, document editing and sharing, and much more besides. Suites such as Google Apps and concepts such as the “wiki” can be deployed, often with little or no cost, in the enterprise.
Location Tools
There are now many mapping tools which can be embedded within websites. From simple pin-pointing of relevant locations to full-blown mashups pulling in data from many sources and user data, anything, it would seem, is possible. Ask us how you can leverage tools such as Google Maps or OpenStreetMap in your organisation.
Link & News Sharing
Drive traffic to your website with services such as Digg, StumbleUpon, Delicious and Google Reader. Users can save and share their favourite sites with their social network, providing a golden opportunity for successful viral marketing campaigns.
